New Rewards Card Launched by PLAY.com
PLAY.com/MBNA visa offers longest interest free period for purchases on market. Inviting rewards scheme aimed at boosting customer loyalty. PLAY.com is bucking negative trend, predicting 30% growth in 2009. PLAY.com using credit card launch to increase online presence to attract new customers. Thinking Money sees launch as reflecting PLAY.com's desire to capitalise on recent successes.